.portfolio

Some of my favourite projects.

Visual Portfolio, Posts & Image Gallery for WordPress

Temasek Foundation - #VaccinateSG

This campaign targets the elderly in Singapore, to communicate that vaccination protects yourself as well as your loved ones and friends, especially those who cannot be vaccinated for medical or other reasons. Click on the thumbnail above to watch the series of 4 videos in 4 languages

BMW - Are You a Real Driver

Driving a BMW signifies a lot more than wealth and prestige. It is about the driver who searches for the ultimate in driving experience, who accepts no less than the best in themselves and their vehicles. Bronze at 2011 Effie Awards. Click on the thumbnail above to view the case study

Centre for Fathering Branding Campaign 2024

There’s a first time for everything, and that includes being a father. As children learn to navigate the world, dads have to adapt and relish the joys of fatherhood one step at a time. The road ahead may seem daunting, but Centre for Fathering is here to help dads embrace play as an integral part of the bonding process in their parenting journey. Click on the thumbnail above to view the TVC!

SGRawr 2023 National Day Campaign

The final music video! Co-created by Singaporeans! The SGRAWR campaign is an activation for Singaporeans to compose lines in a pre-composed rap, expressing their creativity and crafting a shared identity of what is uniquely Singapore. This campaign received over 1000 entries! Click on the thumbnail above to view the final music video!

Today Movement Dance Championships

Movement, an all-styles dance competition by TODAY! Competitors will get a once-in-a-lifetime chance to take to the stage and perform their magic to an international panel of world-class dancers and choreographers like Lyle Beniga (USA), Joel Gallarde (Australia), Yuko Nakamura (Japan), G Haksu (Korea) and Ken Swift (USA). Click on the thumbnail above to view the dance entries video!

SingTel Android Nation BPL

As an extension of the Android Nation campaign, SingTel wanted to leverage on the BPL to drive consumer awareness of its MIO Stadium offering. The integrated campaign covers print, web and TV. Click on the thumbnail above to view the TVC