.portfolio

Some of my favourite projects.

Visual Portfolio, Posts & Image Gallery for WordPress

Centre for Fathering Branding Campaign 2025

Fatherhood isn't a solo mission. From chaotic diaper changes to finding support from colleagues, see how one new dad navigates his most challenging—and rewarding—role yet. A message on the importance of community and support for fathers everywhere. Brought to you by the Centre For Fathering.

Sony - James Bond - Spectre

To create buzz around the movie we designed and created a game to challenge players online and in press, to decode a hidden message. They stand to win a chance to live like Bond for 2 weeks in the UK. The integrated campaign covers print, web, radio and outdoor.

SingTel Android Nation BPL

As an extension of the Android Nation campaign, SingTel wanted to leverage on the BPL to drive consumer awareness of its MIO Stadium offering. The integrated campaign covers print, web and TV. Click on the thumbnail above to view the TVC

SingTel Android Nation

SingTel wanted to dominate the Android market space in Singapore, and we created an online community for Android users, with different personalities and related apps and devices. The integrated campaign covers print, web, cinema and TV. Click on the thumbnail above to view the cinema policy video

Heineken Singapore Website

The concept of the Heineken website redesign was to focus on the famous bottle. The history, events, music and promos emerged from the bottle, which is the core identity of the brand. Using 3D animation and flash we created a site which was entertaining as well as informative. Click on the thumbnail above to view the website.(Flash)

Mediacorp Subaru Car Challenge

The car challenge is an iconic onground activation in Singapore which pits contestants in an all or nothing challenge to win a car by outlasting their opponents. For the latest installments of the challenge, we created online and on-ground engagements for the public to join, where they could earn prizes for themselves and the participants.