As an extension of the Android Nation campaign, SingTel wanted to leverage on the BPL to drive consumer awareness of its MIO Stadium offering. The integrated campaign covers print, web and TV. Click on the thumbnail above to view the TVC
How do you engage with the fans of an ice cream brand and bring out the humor, fun and just plain awesomeness of the brand? With a game of course! 🙂 This is a mammary game where users need to remember and repeat the sequence of the moving udders! Winners received vouchers and other prizes. Click on the thumbnail above to view the gameplay video.
SingTel wanted to dominate the Android market space in Singapore, and we created an online community for Android users, with different personalities and related apps and devices. The integrated campaign covers print, web, cinema and TV. Click on the thumbnail above to view the cinema policy video
We brought a static video to life with this interactive ad unit which lets users engage with the content. Adding interactivity and contextual information, we increased conversions and traffic to the website. Click on the thumbnail above to view the ad.
We created an integrated viral campaign for P&G in Australia to change consumer mindset about the product, with videos, social and online activations. Relying only on organic user traffic, the site was very well received in Australia and the Asia Pacific region. Gold at the Digital Media Awards 2009. Silver at Asia Interactive Awards 2010. Click on the thumbnail above to view the case study
