.portfolio

Some of my favourite projects.

Visual Portfolio, Posts & Image Gallery for WordPress

SingTel Android Nation

SingTel wanted to dominate the Android market space in Singapore, and we created an online community for Android users, with different personalities and related apps and devices. The integrated campaign covers print, web, cinema and TV. Click on the thumbnail above to view the cinema policy video

Centre for Fathering Branding Campaign 2025

Fatherhood isn't a solo mission. From chaotic diaper changes to finding support from colleagues, see how one new dad navigates his most challenging—and rewarding—role yet. A message on the importance of community and support for fathers everywhere. Brought to you by the Centre For Fathering.

Osim ULove Interactive Video

We brought a static video to life with this interactive ad unit which lets users engage with the content. Adding interactivity and contextual information, we increased conversions and traffic to the website. Click on the thumbnail above to view the ad.

Triumph GSS Interactive Catalog

We create an interactive ad unit from the original print version. This ad unit brought the content to life, and enabled the tracking of the user journey through multiple pages, thus creating more opportunities for re-targetting. Click on the thumbnail above to view the ad.

Sony - James Bond - Spectre

To create buzz around the movie we designed and created a game to challenge players online and in press, to decode a hidden message. They stand to win a chance to live like Bond for 2 weeks in the UK. The integrated campaign covers print, web, radio and outdoor.

The Creative Circle Awards

We created a custom HTML website for an annual award show in Singapore, The concept that year was the return of the award show after its 1 year absence due to an alien abduction. Click on the thumbnail above to view the website.