How do you engage with the fans of an ice cream brand and bring out the humor, fun and just plain awesomeness of the brand? With a game of course! đŸ™‚ This is a mammary game where users need to remember and repeat the sequence of the moving udders! Winners received vouchers and other prizes. Click on the thumbnail above to view the gameplay video.
Together with Forbes Asia, we created a website to promote the Smart Nation initiative for IMDA. The campaign focused heavily on resources, ideas and training to bring Singapore furthur towards the goal of being a fully "smart" nation. Click on the thumbnail above to view the website.
Driving a BMW signifies a lot more than wealth and prestige. It is about the driver who searches for the ultimate in driving experience, who accepts no less than the best in themselves and their vehicles. Bronze at 2011 Effie Awards. Click on the thumbnail above to view the case study
As an extension of the Android Nation campaign, SingTel wanted to leverage on the BPL to drive consumer awareness of its MIO Stadium offering. The integrated campaign covers print, web and TV. Click on the thumbnail above to view the TVC
We followed the blogger Shylara around for the day and showed how ‘Garnier Roll With It’ helped her to look her best. Uilizing nano and micro influencers, as well as forums and social helped to get the word out on this product. ‘Garnier Roll With It’ sold out locally within a couple of weeks. Click on the thumbnail above to view the case study
This campaign targets the elderly in Singapore, to communicate that vaccination protects yourself as well as your loved ones and friends, especially those who cannot be vaccinated for medical or other reasons. Click on the thumbnail above to watch the series of 4 videos in 4 languages
